Sales Driven Marketing Hub

Five Ways Great Marketing Teams Increase Sales


Both internal and external forces are driving the need for marketing to work more closely with sales. Here’s list of five ways great marketing teams align to increase sales...

Efficiency Leads to Agility – Brand building and lead generation reduces prospecting time, shortens the sales cycle, and allows your team to quickly adjust when market changes require you to be nimble.

Buyer Personas and Buyer Behavior - Companies that target content to specific to the buyer can produce highly predictable results that ultimately lead to increased closing rates.

Selling In Competitive Situations – Market research improves your ability to prepare, customize, and position your products to differentiate yourself in competitive situations.

Launching New Products and Services – Speed up training on new products and services and accelerate your time to market.

Owning the Number – Marketing is playing a bigger role in qualifying leads and owning a portion of revenue responsibility.

More than ever before, great marketing teams take the approach of... 

"We're in this together."


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Doyle Slayton


Doyle Slayton

Call Me at 214.494.9315

Doyle Slayton is an internationally recognized Sales and Leadership Strategist, Speaker, and Blogger. He is Co-Founder of xoombi, a sales acceleration company and sales driven marketing agency that works with CXO's to develop, implement, and execute inbound marketing and inbound sales strategies. xoombi strengthens your outbound with inbound to help grow your business.


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