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How Great Marketers Think

Sometimes we get in too big of a hurry trying to push our prospects into a decision... "yes" or "no". A recent post at Digiday captured my attention. It paints a picture of how great marketers think. It's more than just "now" that matters...

New York Times Square at Night Werner Kunz via Compfight

It’s about connecting with a captive audience and making ourselves relevant in that moment. And it’s not just about those 30 seconds. Instead, we fire all cylinders against one great idea and carefully craft digital, social, activation and PR plans to support the moments leading up to, and the moments after, the ad. We know these plans are as important as the ad itself.

via Taking a Page from the Super Bowl High | Digiday.

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Doyle Slayton


Doyle Slayton

Call Me at 214.494.9315

Doyle Slayton is an internationally recognized Sales and Leadership Strategist, Speaker, and Blogger. He is Co-Founder of xoombi, a sales acceleration company and sales driven marketing agency that works with CXO's to develop, implement, and execute inbound marketing and inbound sales strategies. xoombi strengthens your outbound with inbound to help grow your business.


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